In an illustrative example with 40 quotes won, 60 lost and 25 still open, the win rate is 40%, not 32%. Leave open quotes out, fix a decision window and split by job type. See the formula, what published benchmarks do and don’t show, and six practices to win more of the work you quote for.

A 15-minute fix still means a van, a 20-mile round trip and admin time. On an illustrative £48 visit, billing the time on site alone would take £192 an hour to break even. See the formula, urban and rural worked examples, what UK trades publish, and what the ASA allows you to advertise.

A quote gets approved, but the invoice that follows doesn't match it. The real problem is usually that nothing connects the quote to what happens after, scheduling, job costing, invoicing, not the estimate's accuracy. Here's what to look for in estimating software that keeps the whole job on one record.

Half the disputes over a final bill come down to one thing: nobody was clear whether the number they gave was a quote or a guess. This piece sets out the real difference, how to price a job so the figure holds up, what a complete quotation should include, and a worked example showing exactly how it comes together.